Answer the question, show the offer, book the job

A 30-year-old Oklahoma City garage door company competed in a metro where every search is urgent and local, with a site that could not answer customers’ questions, could not show where leads came from, and risked publishing prices that change with every job.

Site content in JSON data files: a question bank of 440 entries, of which 260 are published on the live Answer Hub as of October 19, 2026; 197 blog posts; live coupon offers; and location and service records. Leads and calls are written to the company’s data store and surfaced in a dashboard. A pricing check runs before every deploy and blocks cost-of-work figures from reaching the public site.

Plain PHP on shared hosting, no framework. An Answer Hub of 260 expert answers across ten categories with search — springs and cables, openers and remotes, costs and pricing, weather and insulation, commercial and gates, and more. A rebuilt 197-post blog. Service pages for 26 cities and communities plus Edmond and Oklahoma City neighborhood pages. Coupon, financing, estimate and booking flows. Brand pages for Amarr, Chamberlain, CHI, Haas and LiftMaster. Structured data on every page so search engines and AI assistants can cite it.

Answers explain what drives the cost of a repair rather than quoting prices — enforced by the pre-deploy pricing check, not by discipline.

Google Analytics 4; IndexNow search submission; an LLM-readable site index; the company’s call and lead tracking. Deploys run from GitHub to the live server on every push.

311 core pages, 260 answers, 197 posts and 22 recent-work pages live as of October 19, 2026, with every lead and call attributable to a page or an offer.

Search-ranking results are not claimed. A drip-publishing queue exists for the hub, but the live answer count has not changed since the August 5 launch, so scheduled publishing is not claimed either.