Bluefrog Launches Combined Texas and Oklahoma Website for Graco Plumbing, Heating, Cooling & Electrical
A thousand-page replatform merges an HVAC-only Texas site with Oklahoma plumbing and electrical content, with every legacy URL carried forward.
SCOTTSDALE, Ariz. — October 19, 2026 — Bluefrog today announced the launch of the new gracoac.com, the combined website for Graco Plumbing, Heating, Cooling & Electrical, serving North Texas and Oklahoma from branches in Lewisville, Texas, and Edmond and Ardmore, Oklahoma. The site went live on October 6, 2026.
The project replaced an HVAC-only Texas site with a single brand spanning both states, bringing Graco’s Oklahoma plumbing and electrical service lines onto the same site. Rather than start over, Bluefrog replatformed the existing site and cut it over with a redirect map that sends every legacy address to a new, flat, intent-named one, so a page such as /air-conditioning/repair now resolves to /ac-repair/ without losing the search history behind it.
The new site is built as a static site generated from structured data, and publishes close to a thousand pages: 188 service-by-city pages, 48 Edmond neighborhood pages, 45 equipment-brand pages, and a library of more than 520 articles answering the questions homeowners ask about air conditioning, heating, plumbing and electrical work. Each branch carries its own local-business schema, so Lewisville, Edmond and Ardmore each compete for their own local search results rather than cannibalizing one listing.
“Graco’s customers do not care which trade they are calling about; they want the problem fixed by someone nearby,” said Jeff Beasley, founder and CEO of Bluefrog. “The site is organized the way people search: by what is wrong and where they live.”
Bluefrog designed, built and migrated the site and continues to operate it. Graco Plumbing, Heating, Cooling & Electrical is a licensed and insured home services company serving the Dallas–Fort Worth area and central and southern Oklahoma.
About Bluefrog
Bluefrog is an AI systems integrator that connects artificial intelligence with the software, communications, marketing and operational data companies already run on. Building technology since 1997 and veteran-owned, the company splits its time between Scottsdale, Arizona and Oklahoma City and Tulsa, Oklahoma. See our work.
